Aligned Awards 2018 Lookbook: Top Digital Campaigns Showcasing National Brands and Local Retailers

The Aligned Awards recognize the best retail marketing campaigns run on the Promoboxx platform. These campaigns showcase the most impressive digital marketing efforts that support local retail, extend brand reach, and drive in-store sales.

The finalists for the 2018 Aligned Awards are categorized by Best Overall Campaign, Best Inspirational Campaign, Best Innovative Campaign, and Best Product Campaign. With thousands of campaigns launched on Promoboxx every year, we are honored to recognize this year’s 2018 Aligned Awards finalists and winners.

Category // 01

Best Overall Campaign

These campaigns achieved significant results in retailer activation and consumer engagement.


Blazer Vehicle Reveal

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GE Appliances

Start With The Finish Sales Event

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All Pet Spring Sales

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New Balance

New Balance 880v8

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The North Face

New Spring Styles

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Category // 02

Best Product Campaign

These campaigns supported marketing efforts to increase awareness and local sales of specific products.



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KEEN Newport Sandals

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2018 Peachtree WAVEKNIT® R1

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REEF Escape

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Platinum Promise Warranty - Lead Gen

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Category // 03

Best Innovative Campaign

These campaigns took a groundbreaking approach to retail marketing.


Locally Test Campaign

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Shaw Floors

Transparency: A Design Trend

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Peter Sagan VS. Grandma Joan

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Category // 04

Best Inspirational Campaign

These campaigns were created to raise awareness and support of nonprofit and goodwill organizations.


Feed It Forward - Two Part Campaign

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Share The Drive

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Hill's Pet Nutrition

Clear The Shelters Campaign

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The North Face

Earth Week Campaign

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About Aligned

The Aligned Conference, presented by Promoboxx, is the only national conference that brings together brand marketers, sales representatives, and local retailers across industries to develop marketing strategies that increase local foot traffic, sales, and measurable business impact. Now in its fifth year, Aligned celebrates connection and alignment between national brands, their sales representatives, and their local retailers as together they create digital strategies that power independent retail.

About Promoboxx

Promoboxx is the only retail marketing platform powered by brands. With Promoboxx, national manufacturing brands connect, manage, and market through their entire retail channel to engage consumers, extend brand reach, and increase local sales. Promoboxx empowers brands to activate independent, specialty retailers with localized, multi-channel content and campaigns. Retailers customize that content for their local markets and automatically promote it to their earned and paid audiences across social, mobile, email, web, and digital advertising channels -- all with just a few clicks. Founded in 2010 and headquartered in Boston, Promoboxx partners with over 75 leading brands, including Chevrolet, GE Appliances, New Balance, and The North Face. And with over 3 million retailer campaigns launched, Promoboxx creates thousands of local consumer touchpoints with every campaign. For more information, visit or call +1 (800) 380-7502 x3.